General Idea was formed in 1967 and is one of Canada's best-known artists on the international stage. Two of the members, Felix Partz and Jorge Zontal died of AIDS in 1994. Its surviving member, AA Bronson, continues to practice as an independent artist and oversees the exhibition and scholarship of General Idea’s work internationally.

With their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social and art-world issues including consumerism, media consumption, the cult of the artist, and AIDS.

General Idea was both prolific and multi-disciplinary (way before it became de rigueur) creating works in a wide range of media including photography, sculpture, painting, mail art, video, performances, installations, and (perhaps most notably) artist multiples.

The poodle is one of the defining icons in General Idea’s oeuvre, signifying a multitude of meanings. Like many works in their oeuvre, the poodle is both cute and subversive. While General Idea had used the poodle motif since the early 1970s, in this iteration it becomes graphic, stylized, and vaguely robotic.

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Condition: very good